A behavioral characterization of plausible priors

Recent decision theories represent ambiguity via multiple priors, interpreted as alternative probabilistic models of the relevant uncertainty. This paper provides a robust behavioral foundation for this interpretation. A prior P is “plausible” if preferences over some subset of acts admit an expected utility representation with prior P , but not with any other prior Q 6= P . Under suitable axioms, plausible priors can be elicited from preferences, and fully characterize them; also, probabilistic sophistication implies that there exists only one plausible prior; finally, “plausible posteriors” can be derived via Bayesian updating. Several familiar decision models are consistent with the proposed axioms. JEL classification: D81 Running Title: PLAUSIBLE PRIORS